The sprawling annual festivities of the 100-year-old Pushkar Mela through its dramatic collage of diversified pictures mirrors the vibrancy of the gracious state of Rajasthan. It is celebrated for five days from the Kartik Ekadashi to Kartik Poornima, the full moon day of Kartik (October–November) in Hindu calendar. The full moon day is the main day and the day, according to legend, when the Hindu god Brahma sprung up the Pushkar Lake, thus numerous people swim in its sacred waters. This iconic fair attracts thousands of livestock and almost a million tourists including many from across the world.
The original intention behind the Pushkar Camel Fair was to attract local camel and cattle traders to do business during the holy Kartik Purnima festival. Today the Pushkar Mela creates a stir among travelers with its awe-inspiring celebrations at this grand event cherished with life oozing activities, cultural and musical events, thrilling camel safari tours and a stay in the traditional yet modern camps. Images of silver bells making heart pleasing jingles, animals walking over sparkling sand dunes and beautifully decked up camels with their owners sitting on their backs has become the most fascinating norm at this stunning cultural retreat. A huge carnival is held, with an array of musicians, magicians, dancers, acrobats, snake charmers and carousel rides to entertain the crowd. The grand occasion of the Pushkar Mela is definitely a priceless treat for those who wish to eye the vibrant culture and traditions of Rajasthan.
This year, Pushkar Mela returns with a brand new avatar that encompasses its vibrant melee of colors, festivities, and traditions carried forward from generations, mounted with the revered Rajasthani bhav of Sathya.